Surface first
Preparation is defined by the real wall, not by an assumed blank canvas.
The work begins with a practical question: what needs to be true about the wall before the material becomes the visible finish?

THE METHOD
Wallcovering work rewards specific information. A product label, whole-room photos, a note about old paper or repairs, and a clear sightline into the room make the project conversation more useful than a generic description ever can.
That is as true in a quiet residence as it is in an active commercial interior. The goal is not to overcomplicate the work. It is to give the material, wall, and room the attention they need before the finish is installed.
Preparation is defined by the real wall, not by an assumed blank canvas.
Natural variation, product instructions, and panel behavior are part of the work plan.
The start line, seams, openings, and finish edges are chosen from the way the room is seen.
PROJECT DISPATCH / LA
Start with the wall.